Design Within Reach is a furniture retailer that sells licensed reproductions and originals of mid-century modern and contemporary designs
Design Within Reach (DWR) sells furniture, lighting, and home accessories, mostly reproductions of designs from the 1940s through 1970s and some newer pieces. The company licenses designs from original designers and manufacturers — meaning the pieces are authorized copies, not unlicensed knockoffs. You buy directly from their showrooms, website, or by phone, and the furniture ships to your home or can be picked up at a location near you.
The brand sits in the middle of the vintage furniture market: more expensive than mass-market retailers like West Elm or Article, but less costly than buying original mid-century pieces from auction houses or estate sales. A licensed Eames lounge chair replica at DWR costs roughly $4,000 to $5,000, while an original can run $8,000 to $15,000 or more depending on condition and provenance.
Key Takeaways
- Design Within Reach sells licensed reproductions of mid-century modern designs, meaning the pieces are authorized by the original designers' estates or current rights holders.
- Prices are higher than mass-market furniture retailers but lower than buying original vintage pieces from auction houses or private sellers.
- You can view and order pieces online, visit a physical showroom, or call to discuss options with a sales associate.
- Shipping times and costs vary by item and location; some pieces are made to order and take several weeks to arrive.
- DWR offers a return window and financing options, though terms depend on the item and your location.
How licensing works and why it matters for your purchase
When you buy a licensed reproduction from Design Within Reach, you are buying a piece that has been authorized by whoever owns the rights to that design — usually the original designer's estate, a design house, or a manufacturer. This is different from a counterfeit or an unlicensed copy. DWR pays licensing fees to these rights holders, which is part of why their prices are higher than you would pay for an unlicensed reproduction from another retailer.
The licensing agreement typically includes specifications about how closely the reproduction must match the original: materials, dimensions, construction methods, and finishes. This means a DWR Eames chair is made to the same proportions and using similar materials as the original, not a loose interpretation of the design. If you care about owning a piece that is as close to the designer's intent as a reproduction can be, this matters.
Some pieces sold by DWR are not reproductions at all — they are current production runs authorized by the original manufacturer. A Herman Miller chair, for example, is still made by Herman Miller under license from the designer's estate. DWR is an authorized dealer for these pieces, similar to how a car dealership is an authorized dealer for a car manufacturer.
Comparing DWR to other ways of buying mid-century furniture
You have several routes to get mid-century modern furniture, and each has different costs, risks, and timelines. Original pieces from estate sales, auctions, or private sellers are often cheaper per item than DWR but require you to inspect condition yourself, arrange shipping, and accept wear and repairs. A legitimate original Eames lounge chair might cost $6,000 to $12,000 depending on condition, but you are buying a specific object with its own history, not a new reproduction.
Mass-market retailers like West Elm, Article, and Wayfair sell mid-century-inspired furniture — pieces that look like vintage designs but are not licensed reproductions. These are cheaper (often $800 to $2,000 for a lounge chair) but are not authorized by the original designers and may not match the original proportions or materials. They are new furniture that borrows the aesthetic.
Specialty vintage dealers and local furniture shops sometimes carry original pieces or licensed reproductions. Prices and selection vary widely by location. Online marketplaces like Craigslist, Facebook Marketplace, and Etsy mix original pieces, unlicensed reproductions, and mass-market copies — you have to know what you are looking at to avoid overpaying for a copy or underpaying for an original.
What to expect when you order from Design Within Reach
You can browse DWR's catalog online, visit a showroom if one is near you, or call their sales line to discuss options. Many pieces are in stock and ship within one to two weeks. Others are made to order, which means the manufacturer builds it after you order — this can take four to twelve weeks depending on the piece and current production schedules.
Shipping costs depend on the item's size and weight and your location. A small side table might ship for $50 to $150, while a large sofa can cost $500 to $1,500 or more. Some pieces can be picked up at a DWR location if you live near one, which saves shipping costs. DWR's website shows estimated delivery dates and shipping costs before you complete your order.
Design Within Reach offers a return window — typically 30 days for most items, though some pieces have different terms. Check the specific item's return policy before you order. They also offer financing through third-party lenders, usually with options for 12, 24, or 36-month payment plans. Interest rates and approval depend on your credit and the lender's terms at the time you explore.
Customization and material choices
Many DWR pieces come in multiple fabric, leather, wood, and finish options. A mid-century sofa might be available in ten different fabrics, three wood stains, and two leg styles. You can usually see swatches online or request samples to be mailed to you before you order. Custom orders take longer — typically six to ten weeks — because the piece is made to your specifications after you place the order.
Upholstered pieces like chairs and sofas can be ordered in performance fabrics, which are treated to resist staining and wear. These cost more than standard fabrics but are useful if you have pets or children. Leather options range from aniline (natural, more prone to marks) to protected (treated to resist damage). The material you choose affects both the price and how the piece will look and feel over time.
Warranty and care information
Design Within Reach pieces come with a manufacturer's warranty, which typically covers structural defects and workmanship for one to five years depending on the item. The warranty does not cover normal wear, stains, tears, or damage from misuse. You receive warranty information with your order; read it carefully so you know what is and is not covered.
Mid-century modern furniture often requires specific care. Leather needs conditioning, wood needs occasional polishing, and some fabrics need professional cleaning. DWR provides care instructions with each piece. Following these instructions helps the furniture last longer and maintain its appearance. Many pieces are designed to age gracefully — small marks and patina are part of the aesthetic — but intentional damage is not covered by warranty.
Frequently Asked Questions
Is a Design Within Reach reproduction the same as an original?
No. A DWR reproduction is a new piece made to match the original design's proportions and materials, but it is not the original object. It has no history or provenance. An original piece is the actual object designed and made decades ago. If you want the authentic vintage object, you need to buy an original. If you want the design at a lower price and with a warranty, a licensed reproduction works.
Can I return a piece if I change my mind?
Design Within Reach typically allows returns within 30 days of delivery for most items, though some pieces have different terms. Custom orders and made-to-order pieces may have more restrictive return policies. Check the specific item's return terms before you order. Shipping costs for returns are usually your responsibility.
How long does it take to get a made-to-order piece?
Made-to-order pieces typically take four to twelve weeks to arrive, depending on the item and current production schedules. DWR provides an estimated delivery date when you order. If you need furniture quickly, ask about pieces that are in stock — these usually ship within one to two weeks.
What is the difference between DWR and a mass-market retailer like West Elm?
Design Within Reach sells licensed reproductions authorized by the original designers' estates, while West Elm and similar retailers sell mid-century-inspired pieces that are not licensed. DWR pieces are built to match the original design more closely and typically use better materials, but they cost more. If budget is your priority, mass-market retailers are cheaper. If you want accuracy to the original design, DWR is a better choice.
Do I need to assemble furniture when it arrives?
Most DWR pieces arrive fully assembled or require minimal assembly — usually just attaching legs or arms. Large pieces like sofas and sectionals arrive assembled. The product description and delivery information tell you what assembly is needed. Some customers pay for white-glove delivery, which includes assembly and placement in your home, though this costs extra.