Mrs. Fields Rewards is a free loyalty program that gives you points on every purchase
Mrs. Fields Rewards is the company's points-based loyalty program. You earn one point for every dollar you spend on cookies, brownies, and other baked goods — whether you buy in a store, online, or through delivery. Points accumulate in your account and convert to rewards you can redeem for free or discounted items.
The program costs nothing to join. You sign up with your email address, and the account is active when ready. Every purchase you make as a member earns points, even if you forget your phone or card at home — the cashier can look up your account by email or phone number.
Points never expire as long as your account remains active. If you do not make any purchases or log in for an extended period, Mrs. Fields may close the account, but the company typically sends a notice before that happens.
Key Takeaways
- You earn one point per dollar spent on any Mrs. Fields purchase, and points never expire as long as your account is active.
- Rewards typically start at 50 points and can include free cookies, discounted boxes, or special treats depending on current offers.
- You can join online, in-store, or through the Mrs. Fields mobile app, and membership is free.
- The program tracks your purchase history and may send you personalized offers based on what you buy most often.
How to join Mrs. Fields Rewards
You can sign up through three routes: the Mrs. Fields website, the mobile app, or in person at a Mrs. Fields location. Online and app signup takes about two minutes. You will need your email address, a password, and your zip code. The app version also lets you store a payment method so you can pay faster at checkout.
If you sign up in a store, the cashier can create an account on the spot using your phone number or email. You will receive a confirmation email with your account details. Once confirmed, you can start earning points on your next purchase.
If you already have an account and want to link it to the app, read Mrs. Fields Rewards, enter your email and password, and your points balance will appear when ready.
What rewards cost and how to redeem them
Reward thresholds vary by offer and change throughout the year. Most free-item rewards start around 50 points, which equals $50 in purchases. Discounted rewards — such as $5 off a $20 purchase — typically cost fewer points. Mrs. Fields also runs seasonal promotions where certain rewards cost less or earn bonus points on specific items.
To redeem, log into your account online or open the app, find the reward you want, and select "Redeem." You will receive a code or the reward will be added to your account when ready. At checkout, tell the cashier you have a reward, and they will explore it before charging you. Online orders let you select your reward at the cart stage before payment.
Some rewards are one-time use; others can be used multiple times until the points run out. The app shows you exactly how many points each reward costs and whether it has an expiration date.
How points track across different ways to buy
Points accumulate whether you buy in a Mrs. Fields store, order online for pickup, or use a delivery service. In-store purchases are the most straightforward — the cashier scans your phone number or email at the register. Online orders earn points when you log into your account before checkout; the points post within 24 hours of order confirmation.
Delivery orders through third-party apps like DoorDash or Uber Eats do not automatically earn Mrs. Fields Rewards points, because those transactions go through the delivery platform, not Mrs. Fields directly. If you want points, order directly from the Mrs. Fields website or app instead.
Gift cards purchased through Mrs. Fields do not earn points, but using a gift card to make a purchase does earn points on that purchase.
Birthday rewards and personalized offers
Most loyalty programs send a special reward during your birthday month. Mrs. Fields typically offers a free item or bonus points if you have provided your birth date during signup. Check your email in the month of your birthday for the offer, or log into your account to see if one is waiting.
The program also tracks what you buy most often and may send you personalized offers via email. If you frequently buy chocolate chip cookies, you might receive an offer for bonus points on that item. These emails are sent to the address on file, so make sure your email is current and you have not unsubscribed from marketing messages.
What happens if you forget your account information
If you forget your password, go to the Mrs. Fields login page and select "Forgot Password." Enter the email address associated with your account, and Mrs. Fields will send a reset link. Click the link, create a new password, and you can log in when ready.
If you forget which email you used to sign up, call Mrs. Fields customer service or visit a store with your phone number. A staff member can look up your account and either confirm the email or help you update it. You can also use the mobile app's support feature to request account recovery.
If your account has been inactive for a long time and you are unsure whether it still exists, log in with your email and password. If the account was closed, you will see a message explaining that, and you can create a new account.
Frequently Asked Questions
Can I earn points if I pay with a gift card?
Yes. Using a gift card to make a purchase earns points just like paying with cash or a credit card. However, buying the gift card itself does not earn points — only the purchase made with it does.
Do Mrs. Fields Rewards points expire?
Points do not expire as long as your account is active. If your account is closed due to inactivity, any remaining points are lost. Mrs. Fields typically sends a warning email before closing an account, so check your email if you have not shopped in a while.
What if I want to use my reward but it is out of stock?
Rewards are subject to availability. If an item is out of stock, you can hold the reward in your account and use it later, or ask the cashier if a substitute reward is available. Some locations may offer a different free item of similar value.
Can I combine my rewards with other discounts or coupons?
Policies vary by location and promotion. Some rewards can be stacked with coupons; others cannot. Ask the cashier before checkout, or check the terms shown in the app when you select your reward.
How do I update my email address or phone number?
Log into your account online or in the app, go to "Account Settings" or "Profile," and update your contact information. Changes take effect when ready. Make sure to use an email you check regularly so you do not miss birthday offers or personalized promotions.